Background: Relying on traditional practices
“We were very old school. We still picked up the phone and called everybody. Lots of man hours went into sourcing candidates and filling positions.” - Shanda Jones, Area Vice President, NurseCore
NurseCore is a national leader in home care services and medical staffing, supporting healthcare professionals, facilities, and families across seven states. As clients and employees began to rely on app-based workflows, NurseCore recognized the need for a transformative solution to improve efficiency and remain competitive in the staffing industry.
Challenge: Struggling to keep up with evolving industry demands
“We saw how Teambridge could meet our needs, save us a lot of time, and use technology to push us forward in the market.”
In the early 2020s, NurseCore faced operational challenges that hindered its agility and responsiveness. Industry staffing processes changed almost overnight, as many new agencies launched technology-based services. Nurses, accustomed to modern staffing apps, sought employers that provided a better user experience.
According to Shanda Jones, NurseCore’s area vice president, the company’s outdated operating system relied on manual processes and lacked a mobile app — a significant drawback in an industry where filling positions quickly is crucial. Administrative staff spent hours inputting data into fragmented systems with complicated workflows. While reaching out to candidates by phone, they were often frustrated when app-based competitors filled positions before NurseCore had even heard back from their nurses.
NurseCore struggled to keep pace with other agencies, which gave nurses the self-service tech they needed in the palms of their hands. Although their existing service provider attempted to implement AI and mobile features, the system failed to meet NurseCore’s needs, leading staff to abandon it altogether.
With mounting pressure to modernize, Jones and her colleagues first considered app-based solutions developed by fellow industry players. These platforms would have helped NurseCore fill orders faster and gain market share; however, the app owners and NurseCore would be vying for the same clients and employees.
Jones also looked at a DIY app-building platform, but NurseCore didn’t have the financial or technological bandwidth to create its own app.
In their research, leadership discovered Teambridge and recognized its potential to save time and provide the technology needed to stand out in their industry. Jones says, “We saw how Teambridge could meet our needs, save us a lot of time, and use technology to push us forward in the market.”
Solution: Introducing a game-changing workplace management solution
“Teambridge bridges the gap between our clients and our staff. It allows our internal people to focus on other tasks.”
Because Teambridge is composable software, it gave NurseCore the tools it needed to update and simplify its operations, including:
- A white-label mobile app: Clients can submit staffing needs, access employee credentials, and manage shifts, while nurses can apply for positions, pick up shifts, and track hours.
- Automations: The platform automates processes like credentialing, scheduling, and communication, significantly reducing administrative workload.
- Regulatory compliance: Administrative staff have instant access to staff profiles and credentials during audits, which can happen at any time of day.
Jones says, “One of the things I really love about Teambridge is the automations. They are extremely helpful and save us a huge amount of time internally.” NurseCore clients agree. While a few old-school clients continued to use phone orders, 90% transitioned seamlessly to the platform, thanks to proactive training and support from NurseCore’s area managers.
Jones, who led the integration efforts, worked closely with Teambridge staff to customize features like employee and client rankings. Teambridge was always optimistic and responsive, and it met NurseCore’s needs consistently. The result was a tailored solution that successfully addressed NurseCore’s specific challenges.
“Teambridge bridges the gap between our clients and our staff,” explains Jones. “It allows our internal people to focus on other tasks.”
Impact: Increasing efficiency and driving expansion
“Once we launched Teambridge, we realized we no longer needed 17 brick-and-mortar locations because the app was doing so much for us.”
The Teambridge implementation had a transformative impact on NurseCore’s operations, benefiting the company in several ways:
- Increased efficiency: By automating administrative tasks, the company reduced its reliance on physical offices, consolidating from 17 locations to just three regional hubs in Tampa, Texas, and Arizona. This shift resulted in substantial reductions in facility and staffing overhead.
- Enhanced client and employee experience: Clients gained self-service capabilities through the portal, while nurses enjoyed a seamless, mobile-first experience.
- Revenue growth: With administrative staff and management freed from routine tasks, area representatives could spend more time in the field, driving sales and expanding NurseCore’s territories.
- Scalability: The app’s ability to handle scheduling, communications, shift confirmations, and credential updates allowed NurseCore to scale its operations without increasing expenses. Even in markets where physical offices were closed, business operations continued uninterrupted.
According to Jones, the impact on NurseCore’s operations was phenomenal. “Once we launched Teambridge, we realized we no longer needed 17 brick-and-mortar locations because the app was doing so much for us.”
NurseCore experienced an unexpected benefit with the introduction of the mobile app. It created an entirely new pipeline of applicants who independently discovered and downloaded it. Remarkably, 75% of these leads turned out to be high quality and eligible — opportunities the company would never have accessed without the app.
Future: Partnering with Teambridge for continued success
Although Jones has moved on from NurseCore, she remains a strong advocate for Teambridge and has successfully introduced the platform to her new organization. Back at NurseCore, the Teambridge app and automations continue to meet and exceed client and employee expectations.
Flexible, no-code solutions for smarter talent management
Teambridge makes it easy to digitize, customize, and automate your workplace management processes. See how our composable, no-code solution can help you efficiently recruit and manage the best candidates in your industry. Schedule a demo today.
